Dharma, Yoga Adi (2024) ANALISIS FENOMENOLOGI SELF DISCLOSURE MAHASISWA UPN 'VETERAN' YOGYAKARTA MELALUI SECOND ACCOUNT INSTAGRAM. Other thesis, UPN Veteran Yogyakarta.
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Abstract
xiii
ABSTRAK
Instagram, salah satu platform media sosial terfavorit di Indonesia, memberikan
keleluasaan bagi penggunanya untuk memiliki beberapa akun dengan karakteristik
identitas diri yang berbeda-beda, mengikuti tren pop culture saat ini. Penelitian ini
menggunakan pendekatan fenomenologi Alfred Schutz, teori Self Disclosure, teori
Ekologi Media, teori Manajemen Privasi Komunikasi, serta konsep Technology of
The Self dan Masspersonal Communication untuk menggali pengalaman, makna,
dan motivasi mahasiswa dalam menggunakan second account Instagram sebagai
ruang ekspresi diri dan pengelolaan identitas online, serta mencari tahu apakah Self
Disclosure terjadi di kalangan mahasiswa pengguna second account. Melalui
wawancara mendalam dengan enam informan yang dipilih secara purposive, hasil
penelitian menunjukkan bahwa mahasiswa memanfaatkan second account
Instagram untuk berbagai aktivitas, seperti mengarsipkan momen, berbagi hal-hal
pribadi, dan mengekspresikan diri dengan lebih bebas. Second account Instagram
menjadi platform Technology of The Self, di mana mahasiswa membentuk identitas
pribadi, meningkatkan kesehatan mental, dan mencapai tujuan pribadi. Melalui
second account, mahasiswa mengonstruksi realitas sosial mereka yang berdampak
pada interaksi dan hubungan offline. Penelitian ini juga mengungkap risiko-risiko
terkait penggunaan second account, seperti turbulensi batasan dan dialektika
pengelolaan. Komunikasi yang terjadi di second account Instagram disebut sebagai
Masspersonal Communication, di mana aspek komunikasi interpersonal dan
komunikasi massa saling terhubung dalam komunikasi di era digital. Penelitian ini
berkontribusi terhadap pemahaman tentang fenomena second account Instagram
dan navigasi identitas serta hubungan mahasiswa di media sosial, serta menekankan
pentingnya literasi media sosial dan kesadaran privasi dalam menggunakan second
account Instagram.
Kata kunci: self-disclosure, second account Instagram, fenomenologi, Technology
of The Self, identitas online
xiv
ABSTRACT
Instagram, one of the most popular social media platforms in Indonesia, provides
flexibility for users to have several accounts with different self-identity
characteristics, following current pop culture trends. This research uses Alfred
Schutz's phenomenological approach, Self Disclosure theory, Media Ecology
theory, Communication Privacy Management theory, as well as the concepts of
Technology of the Self and Masspersonal Communication to explore the
experiences, meanings, and motivations of students in using Instagram second
accounts as a space for self-expression and online identity management, and find
out whether Self Disclosure occurs among students who use second accounts.
Through in-depth interviews with six purposively selected informants, the results
show that students utilize Instagram second accounts for various activities, such as
archiving moments, sharing personal things, and expressing themselves more
freely. Second account Instagram becomes a Technology of the Self platform, where
students form personal identities, improve mental health, and achieve personal
goals. Through second accounts, students construct their social reality which
impacts their offline interactions and relationships. This research also reveals risks
related to the use of second accounts, such as boundary turbulence and
management dialectics. Communication that occurs on Instagram second accounts
is referred to as Masspersonal Communication, where aspects of interpersonal
communication and mass communication are interconnected in communication in
the digital era. This research contributes to the understanding of the phenomenon
of second Instagram accounts and the navigation of student identities and
relationships on social media, and emphasizes the importance of social media
literacy and privacy awareness in using second Instagram accounts..
Keywords: self-disclosure, second Instagram account, phenomenology,
Technology of The Self, online identity
| Item Type: | Thesis (Other) |
|---|---|
| Uncontrolled Keywords: | self-disclosure, second Instagram account, phenomenology, Technology of The Self, online identity |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Eko Yuli |
| Date Deposited: | 03 Jul 2024 02:15 |
| Last Modified: | 03 Jul 2024 02:15 |
| URI: | http://eprints.upnyk.ac.id/id/eprint/40077 |
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