WIBISONO, ROMUALDUS DIOVA ADICHANDRA (2018) PENGARUH PRAKTIK SUPPLY CHAIN MANAGEMENT TERHADAP KEUNGGULAN BERSAING DAN KINERJA ORGANISASIONAL (Pada UKM Wedangan di Kota Surakarta, Jawa Tengah). Other thesis, Universitas Pembangunan Nasional Veteran Yogyakarta.
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Abstract
Penelitian ini bertujuan untuk menganalisis pengaruh praktik supply chain management
terhadap keunggulan bersaing dan kinerja organisasional pada UKM Wedangan di Kota
Surakarta. Sampel dalam penelitian ini sebanyak 38 UKM Wedangan di Kota Surakarta, Jawa
Tengah. Metode pengambilan data yang dilakukan yaitu dengan membagikan kuesioner.
Teknik analisis data yang digunakan adalah regresi berganda dan regresi sederhana. Variabel
praktik supply chain management diukur dengan strategi kemitraan produk, hubungan dengan
konsumen, tingkat berbagi informasi, kualitas berbagi informasi. Variabel keunggulan bersaing
diukur dengan harga, kualitas, pengiriman dapat dipercaya, inovasi produk, dan time to market.
Variabel kinerja organiasaional diukur dengan kinerja keuangan dan kinerja operasional. Hasil
penelitian ini membuktikan bahwa praktik supply chain management tidak berpengaruh
terhadap kinerja organisaional dengan nilai signifikansi 0.388 > 0.05, praktik supply chain
management berpengaruh positif dan signifikan terhadap keunggulan bersaing dengan nilai
signifikansi 0.00 < 0.05, keunggulan bersaing berpengaruh positif dan signifikan terhadap
kinerja organisasional dengan nilai signifikansi , dan keunggulan bersaing mampu memediasi
praktik supply chain management terhadap kinerja organisaional dengan nilai 0.076 <
0.263445.
Kata kunci : praktik supply chain management, keunggulan bersaing, kinerja organisasional.
ii
THE EFFECT OF SUPPLY CHAIN MANAGEMENT PRACTICES ON
COMPETITIVE ADVANTAGE AND ORGANIZATIONAL
PERFORMANCE
(In Wedangan Small and Medium Enterprises in Surakarta City, Central
Java)
ROMUALDUS DIOVA ADICHANDRA WIBISONO
romdiova@gmail.com
NIM : 141150040
Mahasiswa Program Studi Ekonomi Manajemen
Fakultas Ekonomi dan Bisnis UPN “Veteran “ Yogyakarta
08386423763
ABSTRAKSI
. The sample
in this study were 38 UKM Wedangan in Surakarta City, Central Java. The method of data
collection is done by distributing questionnaires. The data analysis technique used is multiple
regression and simple regression. The variable supply chain management practices are
measured by product partnership strategies, customer relations, level of information sharing,
quality of information sharing. Variable competitive advantage is measured by price, quality,
reliable delivery, product innovation, and time to market. Organizational performance
variables are measured by financial performance and operational performance. The results of
this study prove that the practice of supply chain management has no effect on organizational
performance with a significance value of 0.388> 0.05, supply chain management practices
have a positive and significant effect on competitive advantage with 0.00 <0.05 significance,
competitive advantage has a positive and significant effect on organizational performance with
value significance, and competitive advantage is able to mediate the practice of supply chain
management on organizational performance with a value of 0.076 <0.263445.
Kata kunci : supply chain management practices, competitive advantage, organizational
performance.
| Item Type: | Thesis (Other) |
|---|---|
| Subjek: | H Social Sciences > HC Economic History and Conditions |
| Divisions: | x. Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Sarimin Sarimin |
| Date Deposited: | 06 Aug 2019 04:41 |
| Last Modified: | 06 Aug 2019 04:41 |
| URI: | http://eprints.upnyk.ac.id/id/eprint/20617 |
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