Pinkan, Dias Regian (2023) ANALISIS SOCIAL RETURN ON INVESTMENT DALAM MENGUKUR KEBERHASILAN PADA PROGRAM CORPORATE SOCIAL RESPONSIBILITY (Studi Pada Prgoram Enduro Entrepreneurship dan Program Enduro Home Service PT. Pertamina Lubricants Tahun 2019-2021). Masters thesis, UPN "Veteran" Yogyajarta.
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Abstract
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ABSTRACT
Social responsibility is closely related to the process of sustainable development,
that a company in carrying out its activities must be based on social and
environmental consequences for now and for the long term. The company has not
only become an increasingly important and strategic economic institution, but has
also become a major force for social change. Research on SROI analysis of CSR
programs creating shared value at PT. Pertamina Lubricants Production Unit
Cilacap 2019-2021. The urgency of this research refers to the social impact that
has been given by PT. Pertamina Lubricants PU Cilacap to stakeholders which are
the target audience of its CSR program. This study will use an evaluative SROI
analysis by emphasizing impact, so that researchers choose programs that are
already running. This research is using mix methods with data collection
techniques through interviews with stakeholders, communities and Community
Development Officers and Area Managers of PT. Pertamina Lubricants PU
Cilacap also uses the observation method on existing reports.
Keywords: SROI Analysis, CSR, PT. Pertamina Lubricants
Item Type: | Thesis (Masters) |
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Uncontrolled Keywords: | SROI Analysis, CSR, PT. Pertamina Lubricants |
Subjects: | H Social Sciences > HB Economic Theory |
Divisions: | Faculty of Law, Arts and Social Sciences > School of Social Sciences |
Depositing User: | Eko Yuli |
Date Deposited: | 20 Jun 2023 01:18 |
Last Modified: | 20 Jun 2023 01:18 |
URI: | http://eprints.upnyk.ac.id/id/eprint/36013 |
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