PRATAMA, TOMMY NUR (2014) HUBUNGAN EFEKTIVITAS PESAN AUDIO SATLANTAS POLRES KLATEN TENTANG KEAMANAN BERKENDARA DENGAN PERILAKU TERTIB LALU LINTAS PENGENDARA KENDARAAN BERMOTOR DI KABUPATEN KLATEN. Other thesis, UPN "Veteran" Yogyakarta.
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Abstract
ABSTRAK
Penelitian dilakukan pada pengendara sepeda motor roda dua maupun
roda empat di wilayah Kabupaten Klaten. Tujuan penelitian ini adalah untuk
mengetahui hubungan efektivitas pesan audio tentang keamanan berkendara
dengan perilaku tertib lalu lintas pengendara kendaraan bermotor di Kabupaten
Klaten. Metode yang digunakan dalam penelitian ini adalah metode penelitian
kuantitatif. Dalam penelitian ini yang menjadi populasi adalah semua
pengendara kendaraan bermotor baik roda dua maupun roda empat di
Kabupaten Klaten. Sampel dalam penelitian ini adalah sebagian pengendara
kendaraan bermotor baik roda dua maupun roda empat di Kabupaten Klaten.
Teknik pengumpulan sampel yang digunakan adalah teknik pengumpulan
sampel nonprobabilitas dengan teknik sampel aksidental. Teori yang
digunakan dalam penelitian ini adalah model komunikasi Shannon-Weaver.
Hipotesis dalam penelitian ini adalah ada hubungan positif dan signifikan
antara pesan audio tentang keamanan berkendara dengan perilaku tertib lalu
lintas pengendara kendaraan bermotor di Kabupaten Klaten. Berdasarkan
analisis data terbukti bahwa ada hubungan yang positif dan sangat kuat antara
efektivitas pesan audio Satlantas Polres Klaten tentang keamanan berkendara
dengan perilaku tertib lalu lintas pengendara kendaraan bermotor pada
pengendara sepeda motor roda dua maupun roda empat di wilayah Kabupaten
Klaten, hal ini ditunjukkan dengan harga rxy = 0,799 > rt = 0,202 pada α = 5%
atau nilai rxy = 0,799 > rt = 0,263 pada α = 1%, maka Ho ditolak atau H1 yang
diterima, dengan demikian berarti hipotesis diterima dan dari hasil hitung rxy =
0,799dapat diartikan bahwa hubungan antara efektivitas pesan audio Satlantas
Polres Klaten tentang keamanan berkendara dengan perilaku tertib lalu lintas
pengendara kendaraan bermotor di Kabupaten Klaten adalah kuat (63,83%).
Kata Kunci : Efektivitas Pesan, Perilsku Tertib Lalu Lintas
v
ABSTRACT
This research was done of motorists on motorcycle riders of two-wheeled
or four wheeled in Klaten district. The objectives of the research were to
know the relationship of effectiveness audio on road safety traffic rules to
the behavior of motorists on motorcycle riders of two-wheeled or four wheeled
in Klaten district. The research concerned here was a quantitative research. In this
research, the populations were both motorcycle riders of two-wheeled and four
wheeled in Klaten district. The samples of this research were part of
motorcycle riders of two -wheeled or four wheeled drivers in Klaten. The
techniques of data collection that used were sample collection techniques nonprobability with accidental sampling technique. The theory that used in this
research was Shannon-Weaver model of communication. The hypothesis of
this research was that there was a positive and significant relationship between
audio messages on road safety traffic rules to the behavior of motorists on in
Klaten district, Based on data analysis proved that there was a positive
relationship between effectiveness and very powerful audio message
SATLANTAS POLRES Klaten district police on road safety traffic rules to
the behavior of motorists on motorcycle riders of two-wheeled or four wheeled
in Klaten district, as shown by the price of rxy = 0,799 > rt = 0,202 at α = 5% or
the value of rxy = 0,799 > rt = 0,263 at α = 1%, then Ho was rejected or accepted
H1, thus meaning hypothesis was accepted and the results count rxy = 0.859 meant
that the relationship the effectiveness of the Police traffic Unit Klaten audio
message about safe driving behavior of traffic rules by motorists in Klaten district
was strong (63,83%).
Key Words : Messages Effectiveness, Safety Traffic Rule Behavior
| Item Type: | Thesis (Other) |
|---|---|
| Subjek: | H Social Sciences > HE Transportation and Communications |
| Divisions: | x. Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Ratna Sufiatin |
| Date Deposited: | 27 Oct 2016 07:31 |
| Last Modified: | 27 Oct 2016 07:31 |
| URI: | http://eprints.upnyk.ac.id/id/eprint/8104 |
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