Similarity artikel 2015- THE IMPACTS OF EXTERNAL COMPETITIVENESS FACTORS IN THE HANDICRAFTS INDUSTRY

Roostika, Ratna and Wahyuningsih, Tri and Haryono, Sigit (2015) Similarity artikel 2015- THE IMPACTS OF EXTERNAL COMPETITIVENESS FACTORS IN THE HANDICRAFTS INDUSTRY. THE IMPACTS OF EXTERNAL COMPETITIVENESS FACTORS IN THE HANDICRAFTS INDUSTRY, 12 (1). pp. 166-176.

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Abstract

Abstract: Handicrafts industry in Bantul has been successfully contributing to 80%
of crafts export in the Yogyakarta Province. As a small and medium industry based,
handicrafts industry faces many challenges and limitations. To be able to better compete,
their competitiveness need to be assessed so that proper strategy can be taken. This paper
analyses handicraft SMEs in Bantul Regency, Indonesia. Porter Diamond model
of competitive advantage is used to assess the competitive factors of handicrafts industry.
Data were collected from 98 SMEs and analyzed using multiple regression. Among four
Porters’ competitive factors, only related-supporting industry that has no significant
contribution to clusters competitiveness. Factor conditions, demand conditions and
strategy-structure-rivalry have positive impacts on clusters competitiveness. The results are
expected to assist the handicrafts SMEs to better understand the nature of competition as
well as for the policy makers to emphasize the importance of external competitiveness
factors.
Key words: SMEs, handicrafts industry, Porter Diamond model competitiveness

Item Type:	Article
Subjects:	Q Science > Q Science (General)
Divisions:	Faculty of Law, Arts and Social Sciences > School of Management
Depositing User:	SE., M.Si Tri Wahyuningsih
Date Deposited:	28 Apr 2023 13:40
Last Modified:	28 Apr 2023 13:40
URI:	http://eprints.upnyk.ac.id/id/eprint/34772

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