SAPUTRO, HERNAWAN DWI (2013) PENGARUH KUALITAS LAYANAN, CITRA INTITUSI, DAN NILAI-NILAI KEISLAMAN TERHADAP KEPUASAN ORANG TUA MURID PADA TK AISYIYAH BUSTANUL ATHFAL 7 DI KOTA MADIUN. Other thesis, UPN "Veteran" Yogyakarta.
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Abstract
System services today has grown rapidly especially in an increasingly competitive rivalry
situation, where services become the main thing in education that requires good coordination.
Good quality care to encourage customers to establish close ties with service providers that can
deliver and meet customer needs. Institutional image in school influence on people's views, in
addition to the Islamic values that exist in the kindergarten also carry Islamic influence for their
children, because the Islamic values to teach children as well as educate children to have a good
personality. Given these problems and to face the competition in terms of quality of service
needs to improve, the image of the institution, and Islamic values so as to give satisfaction to the
parents TK ABA 7 in the city of Madiun.
The purpose of this study was : ( 1 ) Determine the influence of the quality of services to
the satisfaction of parents TK ABA 7 in Madiun. ( 2 ) Determine the influence of the image of
the institution by the parents of students in TK ABA 7 Madiun. ( 3 ) Determine the influence of
Islamic values on satisfaction of parents TK ABA 7 in the City of Madiun.
The study was conducted on parents TK ABA 7 In the City of Madiun. The data used in
this study covers the primary data. Methods of processing and analyzing data using descriptive
analysis using path analysis models with SPSS 16.00. Results of pathway analysis known that
total quality service and significant for 0.569 is positive and significant effect on satisfaction.
Both give the standardized beta values of the image of the institution by 0.481 and that means
significant and positive effect on satisfaction. The third gives the standardized beta values
against Islamic values and significant for 0.489 is positive and significant effect on satisfaction.
Keywords : Quality of Service , Image Institute , Islamic values , Satisfaction .
| Item Type: | Thesis (Other) |
|---|---|
| Subjek: | H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management |
| Divisions: | x. Faculty of Law, Arts and Social Sciences > School of Social Sciences |
| Depositing User: | Eko Suprapti |
| Date Deposited: | 17 May 2016 07:37 |
| Last Modified: | 17 May 2016 07:37 |
| URI: | http://eprints.upnyk.ac.id/id/eprint/1252 |
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