EVALUASI KUALITAS WEBSITE FAKULTAS MENGGUNAKAN METODE WEBQUAL 4.0 DAN IMPORTANT PERFORMANCE ANALYSIS (IPA) (STUDI KASUS: http://fit.upnyk.ac.id/)

Rahmat, Catur (2022) EVALUASI KUALITAS WEBSITE FAKULTAS MENGGUNAKAN METODE WEBQUAL 4.0 DAN IMPORTANT PERFORMANCE ANALYSIS (IPA) (STUDI KASUS: http://fit.upnyk.ac.id/). Other thesis, UPN 'Veteran" Yogyakarta.

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Abstract

vii
ABSTRAK
Perkembangan teknologi informasi dan komunikasi yang semakin pesat
menjadikan platform berbasis website menjadi sesuatu yang tidak dapat dipisahkan untuk
memberikan layanan pengguna. Hal tersebut dapat dibuktikan di Fakultas Teknik Industri
Universitas Pembangunan Nasional "Veteran" Yogyakarta yang memanfaatkan website
untuk menyediakan informasi terkait profiling fakultas dan informasi akademik untuk
civitas akademika, dan pelayanan online terkait administrasi surat tugas untuk dosen yang
dapat diakses di http://fit.upnyk.ac.id/. Sejak website Fakultas Teknik Industri Universitas
Pembangunan Nasional "Veteran" Yogyakarta diimplementasikan sampai saat ini belum
diketahui tingkat kualitas website tersebut jika diukur berdasarkan persepsi penggunanya.
Pengembang website juga membutuhkan hasil evaluasi kualitas website tersebut untuk
perbaikan website agar sesuai dengan harapan penggunanya.
Penelitian ini dilakukan untuk mengetahui tingkat kualitas website Fakultas Teknik
Industri Universitas Pembangunan Nasional “Veteran” Yogyakarta yang diukur
menggunakan model WebQual 4.0 dengan variabel usability, information quality, dan
service interaction quality dan dianalisis menggunakan metode Importance Performance
Analysis (IPA) agar menghasilkan prioritas perbaikan website jika belum sesuai dengan
harapan pengguna. Data pada penelitian ini didapatkan menggunakan kuesioner tertutup
dan data yang dianalisis berjumlah 135 terdiri dari dosen dan mahasiswa yang pernah
mengakses website Fakultas Teknik Industri Universitas Pembangunan Nasional “Veteran”
Yogyakarta dan analisis data dilakukan terpisah antara dosen dan mahasiswa.
Hasil penelitian menunjukkan bahwa kualitas website Fakultas Teknik Industri
Universitas Pembangunan Nasional “Veteran” Yogyakarta belum sesuai dengan harapan
penggunanya karena masih terdapat nilai kesenjangan antara importance dan performance
pada tiga variabel WebQual 4.0 yang bernilai negatif dan berarti negatif belum sesuai
dengan harapan pengguna. Berdasarkan penilaian mahasiswa pada variabel usability
memiliki nilai kesenjangan sebesar -0,70, variabel information quality sebesar -1,44 dan
service interaction quality sebesar -1,27. Sedangakan berdasarkan penilaian dosen pada
variabel usability memiliki nilai kesenjangan sebesar -0,44, variabel information quality
sebesar -0,59 dan service interaction quality sebesar -0,84. Berdasarkan hasil analisis
menggunakan Importance Performance Analysis (IPA) indikator yang menjadi prioritas
utama untuk perbaikan website berdasarkan penilaian mahasiswa dan dosen adalah
informasi yang up to date.
Kata Kunci : Kualitas Website, Webqual 4.0, Importance Performance Analysis, Usability,
Information Quality, Service Interaction Quality.
viii
ABSTRACT
The rapid development of information and communication technology has made a
website-based platform something that cannot be separated to provide user services. This
can be proven at the Faculty of Industrial Engineering, University of National
Development Veteran Yogyakarta which uses the website to provide information related to
faculty profiling and academic information for the academic community, and online
services related to administration of assignment letters for lecturers which can be accessed
at http://fit. upnyk.ac.id/. Since the website of the Faculty of Industrial Engineering,
University of National Development Veteran Yogyakarta was implemented, it is not yet
known whether the quality level of the website is measured based on user perceptions.
Website developers also need the results of evaluating the quality of the website to improve
the website to match the expectations of its users.
This research was conducted to determine the quality level of the website of the
Faculty of Industrial Engineering, University of National Development Veteran
Yogyakarta which was measured using the WebQual 4.0 model with usability, information
quality, and service interaction quality variables and analyzed using the Importance
Performance Analysis (IPA) method in order to produce website improvement priorities. if
not in accordance with user expectations. The data in this study were obtained using a
closed questionnaire and the data analyzed were 135 consisting of lecturers and students
who had accessed the website of the Faculty of Industrial Engineering, University of
National Development Veteran Yogyakarta and the data analysis was carried out
separately between lecturers and students.
The results showed that the quality of the website of the Faculty of Industrial
Engineering, University of National Development Veteran Yogyakarta was not in
accordance with the expectations of its users because there was still a value gap between
importance and performance on the three WebQual 4.0 variables which were negative and
meaning that the negative was not in line with user expectations. Based on student
assessments, the usability variable has a gap value of -0.70, the information quality
variable is -1.44 and the service interaction quality is -1.27. Meanwhile, based on the
lecturer's assessment, the usability variable has a gap value of -0.44, the information
quality variable is -0.59 and the service interaction quality is -0.84. Based on the results of
the analysis using Importance Performance Analysis (IPA), the indicators that become the
main priority for website improvement based on the assessments of students and lecturers
are up to date information.
Keywords: Website Quality, Webqual 4.0, Importance Performance Analysis, Usability,
Information Quality, Service Interaction Quality.

Item Type: Thesis (Other)
Uncontrolled Keywords: Website Quality, Webqual 4.0, Importance Performance Analysis, Usability, Information Quality, Service Interaction Quality.
Subjects: Z Bibliography. Library Science. Information Resources > ZA Information resources
Divisions: Faculty of Engineering, Science and Mathematics > School of Engineering Sciences
Depositing User: Eko Yuli
Date Deposited: 22 Aug 2022 02:44
Last Modified: 22 Aug 2022 02:44
URI: http://eprints.upnyk.ac.id/id/eprint/30726

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