A N D R I A N T O, T R Y (2012) S T U D I K I N E R J A ME S I N B O R J U M B O T A M R O C K A X E R A 7 P A D A K E G I A T A N D E V E L O P M E N T D I T A MB A N G B A WA H T A N A H B I G G O S S A N P T . F R E E P O R T I N D O N E S I A. Other thesis, UPN "Veteran" Yogyakarta.
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Abstract
I n t e r n e t s u d a h m e n j a d i b a g i a n h i d u p d a r i m a n u s i a . S e t i a p s a a t d i a m a n a p u n k i t a b e r a d a p a s t i l a h k i t a m e m b u t u h k a n i n t e r n e t u n t u k m e l a k u k a n s e b a g i a n d a r i p e k e r j a a n k i t a . T e k n o l o g i y a n g b e r k e m b a n g b e g i t u p e s a t m e n j a d i k a n k i t a s e l a l u b e r p e g a n g j i k a k i t a m e m b u t u h k a n i n t e r n e t . H i n g g a m u n c u l m e d i a y a n g d i b e n t u k d a n d i b u a t d i d u n i a m a y a . S e h i n g g a t a n p a m e n y e n t u h n y a k i t a d a p a t m e m b a c a d a n m e n g e n a l m e d i a t e r s e b u t . M a j a l a h WO M ( Wo r d o f M a g a z i n e ) s a l a h s a t u n y a m a j a l a h y a n g m e n g u s u n g k o n s e p i n i . D e n g a n m e n g g u n a k a n v i s i u n t u k t i d a k m e n g g u n a k a n k e r t a s d a l a m p r o s e s p r o d u k s i n y a m a k a m a j a l a h WO M h a n y a m e n g g u n a k a n i n t e r n e t s e b a g a i d i a m e m p r o m o s i k a n m a j a l a h n y a k e p u b l i c . T u j u a n p e n e l i t i a n i n i a d a l a h u n t u k m e n g a n a l i s i s d a n m e n g i d e n t i f i k a s i s t r a t e g i k o m u n i k a s i p e m a s a r a n m a j a l a h WO M d a l a m m e n i n g k a t k a n j u m l a h p e m b a c a . S e s u a i d e n g a n t u j u a n d a r i p e n e l i t i a n i n i m a k a m e t o d e y a n g d i g u n a k a n d a l a m p e n e l i t i a n i n i a d a l a h m e t o d e p e e n l i t i a n d e s k r i p t i f . P e n e l i t i a n i n i m e n g g u n a k a n t e k n i k w a w a n c a r a m e n d a l a m , p e n g a m a t a n l a n g s u n g d e n g a n m a j a l a h WO M . h a s i l p e n e l i t i a n m e n u n j u k a n j i k a m a j a l a h WO M t e l a h m e l a k u k a n s t r a t e g i k o m u n i k a s i p e m a s a r a n d e n g a n b a i k d a n m a k s i m a l . T e r l i h a t d a r i m a j a l a h WO M y a n g m e n g g u n a k a n e l e m e n – e l e m e n k o m u n i k a s i p e m a s a r a n d a l a m m e r e k a m e l a k u k a n s t r a t e g i k o m u n i k a s i p e m a s a r a n m e r e k a u n t u k m e n i n g k a t k a n j u m l a h p e m b a c a
| Item Type: | Thesis (Other) |
|---|---|
| Subjects: | T Technology > TD Environmental technology. Sanitary engineering |
| Divisions: | Faculty of Engineering, Science and Mathematics > School of Engineering Sciences |
| Depositing User: | Mr Suninto Prabowo |
| Date Deposited: | 16 Jun 2016 04:16 |
| Last Modified: | 16 Jun 2016 04:16 |
| URI: | http://eprints.upnyk.ac.id/id/eprint/3857 |
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