Millennial Tourists and Revisit Intention

Eny Endah Pujiastuti, Eny and Hastho Joko Nur Utomo, Hastho and Rizka Hermi Novamayanti, Rizka (2020) Millennial Tourists and Revisit Intention. Growing Science Publishing Company, Canada. (Unpublished)

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Abstract

The purpose of this study was to examine the effect of electronic word of mouth and destination
image on revisit intention through the mediating variable of destination trust. Questionnaires were
distributed to 120 millennial tourists who had visited Gembira Loka Zoo in Yogyakarta for the first
time. The analysis used structural equation modeling and showed that electronic word of mouth
and destination image had both direct and indirect effects on the revisit intention of the tourists.

Item Type: Other
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Dr., M.Si Hastho Nur Utomo
Date Deposited: 15 May 2023 04:20
Last Modified: 15 May 2023 04:21
URI: http://eprints.upnyk.ac.id/id/eprint/35296

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