Constructing Indonesian Soft Power through IACS (Indonesian Art and Culture Scholarship) Program

Issundari, Sri and Rachmawati, Iva (2016) Constructing Indonesian Soft Power through IACS (Indonesian Art and Culture Scholarship) Program. In: International Conference on Contemporary Social and Political Affairs, Surabaya.

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Abstract

Soft power plays a vital role in improving a country's image. It refers to the ability of the state to influence the political choices and agenda designed to make other countries interested. Therefore soft power is more on co-opt than coercive. IACS (Indonesian Arts and Culture Scholarship), a program initiated by the Ministry of Foreign
Affair is a part of the Indonesian soft power strategy. The activities beginning in 2010 shows a significant improvement. Through this program, the foreign participants experience firsthand the uniqueness in the form of culture, norms, and values that are typically owned by Indonesian. They also learn the Indonesian language and use it in everyday conversation. Through this activity, the government hopes to create a close relationship between the Indonesian people and their counterparts that has functioned as a tool to make the foreign participants love, understand, and pro-
mote Indonesian culture when they return to their country. In the long term, the program is also expected to successfully achieve the Indonesian soft power strategy in the form of counterparts' support against the Indonesian government policy. This article comes from Competitive Research Grant, which uses qualitative descriptive methods. The research combines the study of literature and in-depth interviews with the Ministry of Foreign Affairs as the initiator, the manager, and the foreign participants of IACS.

Item Type: Conference or Workshop Item (Paper)
Subjects: J Political Science > JZ International relations
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Dr, MHum SRI ISSUNDARI
Date Deposited: 06 Apr 2023 07:14
Last Modified: 08 Apr 2023 03:08
URI: http://eprints.upnyk.ac.id/id/eprint/33656

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