Artikel Seminar Analisis Rantai Nilai Produk Batik Tulis Warna Alam Di Bantul Serta Kajian Prospeknya Sebagai Produk Unggulan Bantul

Kusmantini, Titik and Gusaptono, Raden Hendri and Mahreni, Mahreni and Haryanto, Darban and Reningtyas, Renung (2016) Artikel Seminar Analisis Rantai Nilai Produk Batik Tulis Warna Alam Di Bantul Serta Kajian Prospeknya Sebagai Produk Unggulan Bantul. In: PROSIDING SEMINAR NASIONAL TAHUN KE-2 DAN CALL PAPER TATA KELOLA EKONOMI INDONESIA DALAM MASYARAKAT EKONOMI ASEAN DAN MENINGKATKAN MARTABAT BANGSA BERBASIS SUMBER DAYA ENERGI DAN MEMPERKOKOH SINERGI PENELITIAN ANTAR PEMERINTAH, INDUSTRI & PERGURUAN TINGGI, 18 OKTOBER 2016, LPPM UPNVYK. (Unpublished)

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Abstract

The aimed of this study are (1) to identify the primary activities can create value added of Product; (2) to identify the supporting activities can push effort to increase value added and the last objective (3) is to identify core competency of SME Bantul’s Batik based on Value Chain Analysis. Data collection methods use in this study is triangulations method, consist of observation, documentation and interview with stakeholders have focus on empoweringSME ‘s Batik in Wukirsari, Trimulyo n Triharjo on Bantul Province. The result shown: (1) marketing and sales activities as primary activities have the highest activity to create value added and (2) and the procurement activity as secondary activities to improve value added with empowering SME,s Batik to produce natural colouring pasta by themself; (3) based on the value chain analysis, core competencies that can be the basis for competitive advantage in SME’s Batik in Bantul are the speed and the craftmen’s ability in the process of making batik specially on stage nyanting skill that is note to easy be imitated by other SME’s Batik.

Item Type:	Conference or Workshop Item (Paper)
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:	Faculty of Law, Arts and Social Sciences > School of Management
Depositing User:	Drs. MM Raden Hendri Gusaptono
Date Deposited:	03 Feb 2023 03:21
Last Modified:	03 Feb 2023 03:24
URI:	http://eprints.upnyk.ac.id/id/eprint/32537

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