PENGARUH CORPORATE SOCIAL RESPONSIBILITY (CSR) TERHADAP KOMITMEN ORGANISASIONAL (Studi pada PT. Patiware Plantation di Bengkayang Kalimantan Barat)

Siswanti, Yuni and RAHMADHANI, MARLITA (2012) PENGARUH CORPORATE SOCIAL RESPONSIBILITY (CSR) TERHADAP KOMITMEN ORGANISASIONAL (Studi pada PT. Patiware Plantation di Bengkayang Kalimantan Barat). In: Menilai Kinerja Bisnis & Ekonomi Indonesia: Problematika, Perspektif, & Prospek, 15 Mei 2012, Universitas Admajaya Yogyakarta.

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Abstract

The purpose of this study is to analysis : how CSR to employee , CSR to customer, and CSR to government affects the organizational commitment (multiple and partial effects).There are 93 respondents (fixed employees) in PT. Patiware Plantation, Bengkayang, Kalbar. Multiple regression analysis was used to examine H1, H2, H3, and H4. Multiple regression analysis showed that CSR to employee , CSR to customer, and CSR to government have significant affects the organizational commitment (H1 was supported)). CSR to employee has not significant affects the organizational commitment (H2 was not supported), CSR to customer has significant affects the commitment organizational (H3 was supported). CSR to government has not affects the organizational commitment (H4 was not supported). Key words: CSR to employee, CSR to customer, CSR to government, and organizational commitment

Item Type: Conference or Workshop Item (Paper)
Divisions: Faculty of Law, Arts and Social Sciences > School of Management
Depositing User: Dr.SE, MSi Yuni Siswanti
Date Deposited: 28 Jul 2021 10:13
Last Modified: 28 Jul 2021 10:13
URI: http://eprints.upnyk.ac.id/id/eprint/26348

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